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100 Ideas.

Now, before we began this exercise I had thought about whether my topic could justify one hundred ideas, I believed that it could be struggle trying to generate so many ideas about such a broad topic. Turns out, it is quite difficult, especially when facing a wall of information (My research wall at my desk).

The exercise: Each person stands up, awkwardly shouts their ‘brief’ to those sitting. We then have two or three minutes to generate ideas for that person. 

Brief (In this context): A quick summary of the topic and/or general brief that is being explored.

The first twenty minutes were quite enjoyable, the briefs were seemingly broad which allowed for a lot of creative responses. After a while I did find myself struggling to generate ideas, I found that a few briefs were extremely narrow-minded, this meant a creative response was rather difficult to think of.

The responses to my brief were quite interesting, I found that there were a few ideas generated that I hadn’t thought about, example: include board games that educate. I was quite pleased with the outcome of the exercise, a real boost for what is expected for Theo on the 20th of Oct, 100 Ideas.

Following on from this Myself, Todd and Mathew undertook a twenty minute ideation task, all three of us swapped briefs and began to generate ideas for each other. The outcome was fantastic! It was refreshing to take a look at a topic that you haven’t been fully immersed within.

A breath of fresh air.


So where am I currently?

Still within the 100 ideas.

Of the sixty eight ideas generated (so far) through individual and collaborative environments, I have chosen eight that I feel have the ability to be expanded upon.

42) An artificial form that creates the sound of the ocean through natural wind.

38) Creating architecture from land and sea debris.

32) Fish tank accessories that embody the current state of our oceans.

13) Edible Packaging: Land and Marine life safe to eat packaging.

11) Forms that absorb a users DNA, making the user responsible for that form.

55) Bins that collect plastic waste, melt down the material and create beautiful forms through a 3D Printing process for street exhibitions.

53) Public bins that are shaped like marine life and land animals e.g. Seagull Bin.

17) Prosthetic’s made for land and marine life, made from the debris material collected from the ocean. Using what would kill animals to save them.


As you can see, a varied list of ideas, many coming from collaborative conversations and exercises which were extremely beneficial. I presume that by the next time I write there will be a conclusion to the idea that I go forward with, there are a few on that list which I feel could become beautiful pieces of design.


Until then,

Let us go sink a few hot ones



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